How to generate more opportunities in selling Talent Acquisition solutions

10+ Employees

"Together with Vocations, we are now able to bring talent acquisition technology and consulting to the right companies, with greater speed and precision."

Giorgio Borroni

Sole Director - ReteHR

Covering the market promptly

ReteHR was founded with a clear mission: to guide the Italian HR innovation market toward the right stakeholders, leveraging vertical expertise in HR marketing and HR tech. In a context where demand for tools and consulting in talent acquisition is evolving rapidly, covering the market promptly becomes a decisive competitive factor.

For ReteHR, the challenge was not simply generating more contacts, but identifying companies with a concrete, current, and relevant need related to talent acquisition. The goal was to make commercial activity more effective along two precise directions: on one side, the offering of HR technologies; on the other, specialist consulting to support talent attraction and acquisition processes.

From manual activity to a structured process

With Vocations, ReteHR transformed a fragmented and manual activity into a continuous and structured process. Thanks to monitoring company websites and reporting new vacancies, the team was able to identify much more quickly the companies potentially most receptive to tools and services for talent acquisition.

This made it possible to reduce the time spent on initial scouting and to focus commercial energy on more qualified opportunities.

Numbers that improve the pipeline

The impact was seen above all in operational efficiency and pipeline quality. In terms of return, ReteHR reduced the average scouting time from 2 hours and 30 minutes to 45 minutes for each monitored company cluster, with a 70% operational saving.

At the same time, the number of qualified commercial opportunities generated each month increased by 45%, while the response rate of first contacts grew by 32% thanks to more relevant and contextual outreach.

More commercial value, greater consulting precision

The advantage was not only quantitative. Having a timely signal of when a company is investing in talent acquisition allowed ReteHR to open more relevant conversations, better contextualized and closer to the real needs of the prospect.

The result was a less dispersive and more consultative commercial approach, consistent with the company’s positioning. For a company like ReteHR, which combines HR tech and HR marketing expertise, Vocations represented a concrete commercial accelerator: not just a simple monitoring tool, but support for selling technology and consulting dedicated to talent acquisition more effectively, with greater precision, more continuity, and a higher probability of intercepting the right moment.

Impact

Scouting reduced by 70%
+45% qualified opportunities
+32% response rate